RSS icon Marketing Blog

RSS Feed

Monday, May 19, 2014

Making Sanitation Work: The Bangladesh Story

The Water and Sanitation Program (WSP) has been designing and implementing sanitation marketing in Bangladesh since 2008. It enables consumers to improve their sanitation status, from low-quality, unhygienic latrines to high-quality, hygienic and user-friendly latrines, along with other healthy practices. 

blue arrow Read

Tuesday, November 19, 2013

Sanitation marketing in Bangladesh

NGOs, lending agencies, and the public sector are hard at work in meeting the global sanitation target. But what about the private sector, and what about the families that do not want to wait for the next NGO to knock on their door with a better toilet? Over the past couple of years, the Water and Sanitation Program’s (WSP) Sanitation Marketing strategy in Bangladesh has tried to address these concerns by stimulating the supply and demand of hygienic sanitation facilities through the mobilization of local entrepreneurs. The objective of Sanitation Marketing is for families to have the desire and the agency to move up the sanitation ladder on their own. 

blue arrow Read

Get Involved

Add your Story

Add your story to the SanMark Map. If you or your organization are practicing SanMark we would love to add your project to our Global Map to highlight the spread of SanMark throughout the world.

Ask our Experts

Ask our experts any questions you like related to SanMark. Experts are available to share their extensive experience in SanMark with you and provide timely advice.

Post to Forum

Join in the discussion on our SanMark forum. The forum is a place for ongoing dialogue amongst our Community of Practice. Add your comments to current topics or ask your own questions to open up new conversation. Join the discussion now!

Submit to the Blog

Write a blog post on any topic related to SanMark, perhaps an article you have written or come across, or perhaps there is something you feel passionate about and would like to share your thoughts on.

Case stories, articles, opinion pieces, photos – as long as it’s related to SanMark – please send it our way!


Stay in touch!

We look forward to hearing from you soon!

Subscribe to eNews

Keep abreast of all SanMark developments!

Simply enter your name and email address below.