RSS icon Marketing Blog

RSS Feed

Monday, May 19, 2014

Making Sanitation Work: The Bangladesh Story

The Water and Sanitation Program (WSP) has been designing and implementing sanitation marketing in Bangladesh since 2008. It enables consumers to improve their sanitation status, from low-quality, unhygienic latrines to high-quality, hygienic and user-friendly latrines, along with other healthy practices. 

blue arrow Read

Tuesday, February 04, 2014

Expanding coverage of WASH infrastructure and hygiene in Madagascar

WASHplus - Water and Sanitation for the Urban Poor 

blue arrow Read

Monday, January 13, 2014

Catalysing Sanitation Businesses

With funding from the Bill & Melinda Gates Foundation, Water For People is implementing Sanitation as a Business (SAAB), a market‐based approach to sanitation intended to explore different methodologies for catalyzing and facilitating sanitation businesses in developing countries. It is a 4-year project ending July 2014 under which Water For People is working through Business Development Service (BDS) firms. BDS are for‐profit, private sector firms, who serve as the primary program implementers and are the main point of contact for sanitation entrepreneurs receiving support in business planning and expansion. SAAB is currently being implemented in seven different countries: Malawi, Rwanda and Uganda in Africa; Bolivia, Peru and Ecuador in South America; and Bihar and West Bengal in India.   

blue arrow Read

Monday, September 30, 2013

Disruptive Sanitation: Can 3-wheeled carts and better septic tanks clean up Jakarta?


blue arrow Read

Wednesday, September 04, 2013

Toilet sales..offering more than you think

"They know they are not just selling toilets. They are peddling dreams, safety, health, cleanliness, and most of all, dignity."   

blue arrow Read

Wednesday, August 28, 2013

SanMark video of the week!

This week's SanMark video comes from WaterSHED in Cambodia and was produced by Jay Graham who visited the organisation in March and made this short video based on a toilet sales event in Kampong Speu.  

blue arrow Read

Monday, August 26, 2013

Selling Sanitation in Kenya

The International Finance Corporation (IFC) and the Water and Sanitation Program (WSP) have recently launched a new webpage that highlights their Selling Sanitation initiative - a form of sanitation marketing being implemented in Kenya. 

blue arrow Read

Wednesday, August 21, 2013

Market-based Sanitation Solutions

Tessie San Martin, President and CEO of Plan International USA, presents the case for why market-based solutions could be the answer to sustainability in the WASH sector. Based on Plan International's successful experience in Indonesia and Cambodia, San Martin explains how understanding what drives the market and the key players is essential in implementing any sanitation program.

The key lessons that Plan have learnt is that there is a need for non-profits to accept that there will be less control when implementing market-based solutions and more risk, and that it is essential to be up front about this with partners, beneficiaries and donors. She also recognizes that this is 'not yet a magic bullet.'. Click here to read more. 

blue arrow Read

Wednesday, July 31, 2013

Using participatory design in Malawi - Ben Cole


blue arrow Read

Get Involved

Add your Story

Add your story to the SanMark Map. If you or your organization are practicing SanMark we would love to add your project to our Global Map to highlight the spread of SanMark throughout the world.

Ask our Experts

Ask our experts any questions you like related to SanMark. Experts are available to share their extensive experience in SanMark with you and provide timely advice.

Post to Forum

Join in the discussion on our SanMark forum. The forum is a place for ongoing dialogue amongst our Community of Practice. Add your comments to current topics or ask your own questions to open up new conversation. Join the discussion now!

Submit to the Blog

Write a blog post on any topic related to SanMark, perhaps an article you have written or come across, or perhaps there is something you feel passionate about and would like to share your thoughts on.

Case stories, articles, opinion pieces, photos – as long as it’s related to SanMark – please send it our way!

Stay in touch!

We look forward to hearing from you soon!

Subscribe to eNews

Keep abreast of all SanMark developments!

Simply enter your name and email address below.